It’s Forever been tough to get your hands on a ticket for a sports event of music gig. For example, the entire Manic Street Preachers tour of the UK in 2007 sold out in under and hour. So how on earth can someone who’s in full time employment get their mitts on a ticket if they sell out so quickly?
Go online and buy one.
In the dismal days prior to the internet, you had to get your second-hand ticket through a ticket tout at the event itself. This meant getting ripped off, or even perhaps given bogus tickets which would likely be recognized as such as you entered the event - meaning you not only miss the sports event or music gig, you’ve lost a load of cash in the process.
Nonetheless, things have improved for sports and music lovers. The secondary ticket marketplace has cleaned up its act in the last decade or so, thanks to the internet. These days there is so much competition to resell tickets online, the marketplace has actually become self-regulating. You’re selling the ticket for HOW much money?! I’ll buy cheaper on another website. And so many ticket sellers offer insurance if the sports event / music gig is called off. And with stiff competition online, resale tickets have dropped in price to the stage that it can sometimes be you’re not spending much more than the actual initial value of the ticket.
Nowadays you can get tickets for all kinds of concerts and sporting events. From soccer to basketball matches to cricket, to getting your mitts on front row seats for your favourite band; resale tickets offer a second chance to go to the event you want to go to. How can you get tickets online? Use a search engine like Google and key in your phrase like X Factor tickets, and you will see a large range of secondary ticket agents who have the ticket you’re looking for.
Not everyone is happy with secondary tickets however. For example, Trent Reznor of Nine Inch Nails calls secondary ticket agents “parasites”, and he’d like to see an end to the resale of event tickets. However, he’s missing the point of resold tickets : people simply do not have the time to queue up for tickets. They’re more likely working when the tickets are on sale, and physically cannot be in the right place at the right time to get hold of the ticket they want in that precious 60 or so minutes it takes for an entire tour to sell out.
While there is strong competition between secondary ticket agents, we believe this is a much needed service for true fans who were unable to buy the tickets the first time around.